Fight Giants And Win | Joy Bertrand
Attorney · Master Teacher · Speaker
Not another "my journey" speaker. Not another CLE about war stories. Joy teaches — with the precision of a federal trial lawyer and the clarity of someone who wants you to leave with skills you can use immediately.
Joy Bertrand
Trial Lawyers College Faculty Licensed: California · Arizona · Wisconsin Karen Clark Lawyer with Guts Award, NOW Arizona 2023 Athena in the Well Podcast
About
A gifted teacher, who happens to try cases.
Joy Bertrand is a national federal trial lawyer, Trial Lawyers College faculty member, and coach who believes audiences deserve more than inspiration they'll forget by Thursday. Every session is built around one question: what will people do differently when they leave?
She puts concepts into action immediately and builds in real group connection — because people learn by doing, not by watching someone talk at them. Even when the topic is hard, Joy's programs are engaging, practical, and genuinely fun. And when things get hard personally, she shows up with the same directness — alongside real kindness and support.
Joy has taught trial advocacy in the U.S., Canada, and Kenya, and is the host of the Athena in the Well podcast and author of the forthcoming book Athena in the Well: Find Your Voice, Take Your Space, Command the Courtroom.
Speaking Topics
Trial Advocacy
Storytelling, jury selection, cross-examination & witness preparation
Leadership & Business
Persuasion, presence & decision-making under pressure
Motivation & Resilience
The four tools of resilience — taught as skills, not attitudes
Health & Wellness
Sustainable high performance for demanding professions
As seen on ...
Athena in the Well Podcast
Interviewed by CNN, NPR, ABC, Telemundo & Univision
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What audiences learn
  • Storytelling that captures the emotional core of the case
  • Intentional jury selection for any jurisdiction
  • Cross-examination that drives narrative & builds jury connection
  • Protecting emotional congruency throughout witness testimony
  • Commanding a room with credibility
  • Persuasion frameworks that actually work
  • The four tools of resilience
  • Finding your voice and taking your space
What people are saying

"Joy is a rare talent that practices and teaches the complex subtleties and basics of what it means to be a great trial lawyer... a trial lawyer that thrived where most fail."

— Eric Fong, Trial Lawyer, Seattle WA

"A steady hand in the storm and a guiding light on the distant shore... She is one of the best."

— J.C., Trial Attorney
Honors & Recognition
Karen Clark Lawyer with Guts Award — NOW Arizona, 2023
Litigator of the Year — Criminal Defense, 2023 & 2020
Featured in Scottsdale 50 Over 50 - Magazine, 2023
Leading national voice — legal & medical issues, pregnant women in custody
FBI Outstanding Record of Prosecution Award, 2001